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Monthly Archives: July 2013

For most people, hospitals can be pretty frightening places — even if you’re going there to get well. All of us at The Studio aim to bring art into hospitals to give patients a way to escape their bodies’ sickness through their minds’ imagination. Art isn’t being looked at any more as added decoration for healthcare facilities but as an integral part of the healing process.

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A soothing decor and warm atmosphere is important, especially when that building promotes health and healing. As the healthcare industry is growing and expanding The Studio has been busy developing Corporate Art Solutions for bringing meaningful artwork into healthcare settings.

At The Studio, art consultants focus on providing an art design that features healing art. What is healing art? How does art heal? Scientific studies tell us that art heals by changing a person’s physiology and attitude. The body’s physiology changes from one of stress to one of deep relaxation, from one of fear to one of creativity and inspiration. Art puts a person in a different brain wave pattern, art affects a person’s autonomic nervous system, their hormonal balance and their brain neurotransmitters. Art affects every cell in the body instantly to create a healing physiology that changes the immune system and blood flow to all the organs. Art can also immediately change a person’s perceptions of their world. It can change attitude, emotional state, and pain perception. It creates hope and positivity and it can help people cope with difficulties. It can also transform a person’s outlook and way of being in the world.

Studies show that selecting the right artwork cannot only help a patient feel calm and comfortable, but it can also aid in the healing process by lowering blood pressure and reducing the heart rate. Artwork can also inspire meditation and prayer for patients. Views of nature are much more preferred than abstract and contemporary art. When patients are in a high- stress situation, you want something familiar, not challenging, not agitating and research shows scenes depicting nature and water work very well in a hospital setting, as well as colors of nature such as warm neutrals, soft greens and blues.

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“The most important thing in art is The Frame. For painting: literally; for other arts: figuratively— because, without this humble appliance, you can’t know where The Art stops and The Real World begins. You have to put a ‘box’ around it because otherwise, what is that %$@# on the wall?”

-Frank Zappa

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On top of being Corporate Art Consultants, we are also experienced picture framers. We frame all our projects in house and we understand the relationship between art and frame, which is an intricate part of the presentation and preservation of fine art.

At The Studio we offer only the best in frame selection, expertise and museum quality conservation skills and materials to better preserve any items you wish to have framed.

We offer a wide variety of frame sizes and styles. The frame may be made of metal or wood.

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Proper framing of your art is extremely important so here are some tips to consider when framing any artwork:

1. Choosing the Frame The frame should match the style of the image and the style of the space it will be presented in.

2. Choosing a Mat The purpose of matting is to separate the art from the glass. The importance of this is to allow air flow between the two so that they do not stick together. It’s also used to give visual space to your artwork and create a transition from the art to the wall.

3. Choosing the Glass Light and moisture are artworks’ worst known enemies so when choosing glass for your piece there are a number of things to consider depending on how concerned you are about being archival. Make sure to always ask what your options are: they can range from plexi-glass to high quality museum glass.

Following these three simple steps can help you achieve the best results for framing your artwork. Visit The Studio on the web to see more about us and the services we provide.

 

Give A Type A Face: 80 artists give a face to the most popular fonts

All of us at The Studio are obsessed with design and fonts, so it is only fitting that we are loving the idea behind this book project that mixes some of the most popular fonts with graphic design, paper crafts, photography and other disciplines. The goal of the project was to create a character that suited each font. 500 requests, thousands of emails and 33 nationalities later, graphic designer M. Elena González Ygoa managed to put together 81 stunning pieces for Arial, Verdana, Helvetica and 78 typefaces more. Don’t search for Comic Sans though, nobody wanted it.